Welcome to PRSA Blue Ridge Chapter

The Blue Ridge Chapter of the Public Relations Society of America is a professional association serving Central and Southwest Virginia public relations practitioners. Since 1992, the chapter strives to bring together professionals to enhance the practice, provide an exchange of experiences and ideals, and promote professional development.


February Luncheon
The P.R. Side of College Sports
February 9 @ Hotel Roanoke - Regency Room

Sports heroes… Academic integrity… Stealing signals… NCAA Division I Schools are in the media limelight every day. The popularity of college sports means a high level of examination in the press on a variety of issues. How do these institutions and their sports information departments shape their story while maintaining a positive community image? Where do the lines blur between public relations and journalism? Bill Roth spent 27 years in broadcasting as the Voice of the Hokies, and has recently returned to Virginia Tech as a communications professor.  He’ll share his unique insight on the state of public relations in college sports.

Learn More Here

April Luncheon
Real News vs. Fake News
April 13 @ Hilton Garden Inn Blacksburg

One phenomenon from the 2016 election year was the proliferation of fake news stories online, clouding the way Americans understand important issues. After years of shrinking budgets, can traditional media sources continue to separate fact from fiction through editorial review and quality journalism? What will protect the integrity of our news in the future? Lawrence McConnell has been executive editor of The Roanoke Times for the past three years, and has more than 45 years’ experience as a reporter, editor and publisher. He’ll review why fake news is not a new development, discuss the state of multimedia newspapers going forward, and suggest ways public relations professionals can use ethical standards of PRSA to help keep citizens well-informed.

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PRSA Mid-Atlantic District APR Boot Camp

Want to be an APR? We can help you achieve your goals!The district boot camp is a real benefit to all PRSA members in the Mid-Atlantic District, which includes your chapter's members. It will be hosted in Richmond, Va., which is very accessible to all members in our district

Learn More Here

Are You Ready to be a Leader?

Are you a leader? Would you like to consider a future leadership role as a committee chair? Or would you like to get involved as a committee member or on a special initiative/event?

Please let the current chapter leadership know by filling out this chapter involvement form and returning it to President Jen Ward at Jen.Ward@vdot.virginia.gov


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Upcoming events

13 Jan 2017 • Various Locations
28 Jan 2017 10:30 AM (EST) • Springfield Country Club, 8301 Old Keene Mill Rd, Springfield, VA 22152
09 Feb 2017 12:00 PM (EST) • The Hotel Roanoke


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Not quite ready to become a member? You can still stay informed about upcoming programs and events by adding your name to our database.  Get monthly newsletters, as well as event notifications from the Blue Ridge Chapter.

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Mid-Atlantic District

The Blue Ridge Chapter of PRSA is affiliated with the Mid-Atlantic District, connecting public relations professionals from Virginia, Delaware, Maryland, Pennsylvania and Washington DC.

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