February Luncheon - The P.R. Side of College Sports

  • 09 Feb 2017
  • 12:00 PM - 1:30 PM (EST)
  • The Hotel Roanoke

Registration

  • Registration for individuals who are not PRSA members
  • This rate is for members who have prepaid for all luncheons in 2017.
  • Luncheon fee for PRSA members sigining up within two weeks of the event
  • Luncheon enrollment for members of PRSSA.

Registration is closed

The Public Relations Side of College Sports

Sports heroes… Academic integrity… Stealing signals… NCAA Division I Schools are in the media limelight every day. The popularity of college sports means a high level of examination in the press on a variety of issues. How do these institutions and their sports information departments shape their story while maintaining a positive community image? Where do the lines blur between public relations and journalism? Bill Roth spent 27 years in broadcasting as the Voice of the Hokies, and has recently returned to Virginia Tech as a communications professor.  He’ll share his unique insight on the state of public relations in college sports.

This event will be held in the Regency Room at Hotel Roanoke!


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