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Leadership Under Fire and the Implications for the Communicator

  • 13 Jun 2013
  • 12:00 PM - 1:30 PM (EDT)
  • Hotel Roanoke & Simulcast at Virginia Tech North End Center


  • If you're a boss, you can sign up at this special rate.
  • Registration open to the general public.
  • PRSA members may sign up at a discounted rate.
  • Members who have pre-paid for the full year of luncheons may register here.
  • View a live simulcast at a networking luncheon at Virginia Tech's new North End Center.
  • View a live simulcast at a networking luncheon at Virginia Tech's new North End Center.
  • Members of PRSSA may register at this rate.

Registration is closed

Chris Turnbull, director of public relations and crisis management, Neathawk Dubuque & Packett
Sponsored by Appalachian Power

Though their goals may be the same, executives and communicators may be at odds on what to communicate, when to communicate, and how to communicate in a high-stake scenario.  Attend the June 13 PRSA Blue Ridge luncheon to hear insights from Chris Turnbull about the most important aspects of leading in a crisis, and what the implications are for communicators.  You'll play the role of an executive and feel what it's like to lead (and communicate) when bombs are exploding and chaos reigns.  Capitalizing on his experience planning for, responding to and recovering from global crises, Turnbull will take you through the bombing that shaped his career at the World Bank, and ask you to think like a leader, not just a communicator.

Turnbull is the director of public relations and crisis management for Neathawk Dubuque & Packett.  Before moving back to Roanoke in the fall of 2011, he was the senior business continuity officer responsible for global operations for the World Bank in Washington, D.C.  During those years, it was more likely you’d see him in one of the world’s hot spots than in southwest Virginia.  Frequent travel to Pakistan, Afghanistan and about 50 other developing countries kept him away from his family for weeks on end.  

At the World Bank, Turnbull was a valuable member of the institution’s emergency management team. He played multiple roles in the bank’s crisis response, including that of leader and communicator.  He created crisis response and communication plans, developed and led leadership training programs for ambassador level staff, and conducted more than 100 simulations to exercise executive decision-making processes.  Turnbull has personally responded to scores of international and domestic emergencies, including the major earthquakes in Japan and Haiti, the Mumbai terror attacks, coups-d’etat in Africa and East Asia, and explosions in South Asia and the Middle East, which further honed his keen sense for leading and communicating under fire.

He received a master’s degree in management, with a focus on leadership and public relations from the University of Maryland University College. He also holds a bachelor’s degree in English from Roanoke College and is a Certified Business Continuity Professional (CBCP).

This event will take place at Hotel Roanoke, but will be simulcast at Virginia Tech's North End Center.

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